PROJECT REFERAL

SIEMENS MALL is the internet marketplace for Siemens companies to sell their products and services to business customers. The Siemens Group evolved from an electronic trading community that profits from being part of Siemens. Within this community the individual Siemens Group act nationally and internationally as independent service providers. They present their products and services individually on the internet and integrate their operational business processes into the overall system.

Solution Objective:

• Uniform national and international sales image for each of the Siemens Business Units on the internet, without sacrificing Group-specific individuality.
• Interfacing between different store front (BroadVision) and back end (Open Market Transact) systems.
• Streamlining of business processes in logistics, sales and marketing.
• Efficient channels of communication, including between organizations.

ENVIRONMENT, PROTOCOL, TOOLS

• Broad Vision One to One V4.0 (Store front).
• OpenMarket Transact V4.0 (order management).
• Netscape Enterprise Server.
• Oracle database.

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