OVERVIEW

In today's world of mobile and Internet revolution, every subscriber has some important data available in their personal mobile handset that they would like to share with their family members, friends or others. Sharing of data -audio, video, text and picture file, is emerging as a fast need of the consumers in the fast changing life style and need for beyond voice services. ARPU from voice will continue to decline while ARPU from data services are not rising as expected. Data sharing service through mobile handsets will help service providers to increase ARPU and increase volume thus more revenue generation and margins.

Data sharing needs archiving "data to be shared" at some centralized storage and access control to this data. Currently there is no easy mechanism defined to archive this data at a centralized storage space and share this data with others in controlled manner. The only mechanism available today is to share data at a peer-to-peer level without any control over shared data. There is a need to find a mechanism through which any mobile users can archive, share and control the data after sharing it with others.

AmSoft's Push-To-Publish (P2P) is a reliable, high performance and scalable solution that allows mobile user to archive data available on their mobile handsets at a central storage location and manage access control to their data. The data can be archived under predefined categories such as Personal, Friends, Family etc or any other user defined categories. P2P solution provides flexibility to the subscriber to share the data with peers or groups in a controlled manner. Share control is managed by defining permissions - Multiple view allowed, Download allowed and expiration date after which peers or groups can no longer access this data.

Data that is published for sharing is notified to the peers or groups through SMS, MMS or emails, which provides a web link to the shared data with access details. Access can be through password or by defining permissions for that subscriber. P2P solution allows sharing of text, audio, video, and picture files or any other data that can be viewed on any mobile handset.

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KEY FEATURES

• Easily aggregate offers/promotions : XMS enables easy aggregation of promotions and offers from content/service providers. XMS APIs can be opened up to 3rd parties to develop their own innovative services such as permissions-based marketing.
• Ingest federated subscriber profile data: The subscribers profile is created by marking-up data from diverse data-sources and representing them as virtual XML identity documents.
• Accurately target offers to subscribers: XMS facilitates the match making between the content/service providers offers and the subscriber requirements based on his meta profile that includes state, intent and availability.
• Stimulates traffic: Opens wireless messaging services to the internet. Knowledge of destination device capabilities stimulates usage of advanced messaging technologies (MMS).
• Regulatory Compliance support for auditable and verifiable privacy of subscriber data: Since all transactions are mediated by the MNO an audit trail can easily be reconstructed to demonstrate subscriber data privacy for conformance to laws like EU Data privacy directive
• No Spam: Receiver controls session establishment and data exchange by establishing the communication profiles via the desktop client or the mobile device.

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HIGHLIGHTS

• Preserve carrier value: All XMS interactions are enabled by the MNO thus greatly increasing the perceived value of the MNO from just being a gateway
• Single sign on: Since the subscriber data is unified from diverse sources as Identity documents, thus lending itself naturally to services like single sign on
• Leverage profile data: Leverage consumers usage/purchase history and pattern without sharing data
• Protect subscriber privacy: Subscriber profile data and MSISDN never exposed thus completely protecting subscriber privacy
• Leverage billing service: Leverage MNOs billing services to enable the subscriber to fulfill transactions, thus positioning the MNO as a trusted 3rd party
• Internet like service model: Opens wireless messaging services to the internet. Knowledge of destination device capabilities stimulates usage of advanced messaging technologies (MMS).
• Security: Only authorized applications/users whose messages conform to specified conditions are allowed to access carrier transport resources.

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